Alexandre Gama (June 1, 1958 Rio De Janeiro) is a professional specializing in communications and advertising. In 1982, Gama started his career at Ogilvy & Mather copywriting. He moved to DM9, in 1990, as Copywriter & Creative Director. Then he moved to Almap BBDO, and then Young & Rubicam. Finally, he started his company Neogama.
Alexandre Gama founded Neogama in 1999. Neogama is the first Brazilian advertising agency to win a Lion in the Cannes Festival during its first year. It is Brazil’s fastest growing advertising agency in its first three years. BBH, a London based agency, associated with Neogama in 2002. In 2003, Neogama became Brazil’s first advertising agency to win two Golden Lions in the same year. Publicis Groupe gained Neogama and BBH in 2012. In 2016, Gama left the network. He changed the company’s focus back to Brazil.
In 2006, Gama was nominated one of the seven most important professionals in Brazil’s history and elected “Agency Director of the Year”. In 2007, he won the Cabore and was voted one of the top three advertisers in Brazil. In 2003, he won Company of the year from Diageo. In 2015, Neogama won another Golden Lion.